Phone conversation years ago with a friend. Started talking about our jobs. He had already been in a position which he was at his very best. That is to say, the vocation he seemed happiest in, in which he seemed to thrive. But he was always reaching for higher positions, more money. It was my opinion that he eventually elevated himself into positions with maybe more prestige and money but positions he was either less suited for or maybe he enjoyed less. He may think differently now in general, I don’t know.
But that’s the problem with The Ladder. Sometimes that top rung gives you some things but takes others away. Or you finally grab that brass ring and realize gold was what you really wanted.
The conversation turned to me and my job and he decided that since I wasn’t looking to reinvent myself or do a different job to maybe make more money and get prestige, that I was “content”. And oh, the way he said it. He was disgusted by it. No one should ever be content because to be content would somehow mean you’re just “settling” for your miserable lot in life. He was and is entitled to his thought process and opinion. I disagreed.
Because I’m on a completely different ladder. When it comes to drawing storyboards, I’ve risen to the top of my profession. That doesn’t mean I’m the best artist *doing* storyboards by any means. I’m not. But if you’re talking about the business end of it, financial reward, that “ladder” end of it, I made it to the top many years ago. It helps that I’m fast, efficient and focused on the job as well. It’s not usually easy and sometimes I get frustrated with almost every aspect of the business and the people in it, myself included. But that’s because it’s a job, not a wondrous unicorn petting zoo where everything is fun. I take pride in doing my job in a professional manner, even when I’m far less than I should be and don’t measure up.
But “prestige” is the sticking point with some people. You see, in some quarters of the advertising world, to draw is simply to be “a wrist”. You’re not writing, directing, producing or controlling projects in advertising, you’re “just” drawing. I’ve heard some in advertising talk about the latest campaign for soft drinks as something akin to brain surgery and how mankind is being elevated by the very nature of the prose in that deodorant ad. Not everyone in the biz thinks like this but some get caught up in it after a time.
If my ego desperately needs to produce, direct, write and/or control something, hell, I do that every time I do a comic and that’s actually all me.
Mind you, I love a good commercial. You don’t see them that much these days but they’re out there. Some are clever, some are funny, once in a great while, one is groundbreaking. But it’s not brain surgery and no one there is saving or elevating humanity. At the same time, there is good work to be done, without disparaging the artists, who actually can bring the ideas to life in ways no one else on the project can, if they know what they’re doing. But I digress.
I knew another guy –very nice guy, who used to draw storyboards, concept boards, promotional stuff, just like me. He was very happy on the board, drawing. It was his “best destiny”. Then came the day where the company decided that there was only so much money they would pay him to draw–he’d reached an artificial “ceiling”–so they elevated him up and off the board into management, so he could stop doing what he loved, to make more money and get prestige. He eventually was elevated into a type of office manager. Prestige and money. Then, after 20 years, the fired him. No idea if he ever went back to drawing.
I guess I have a few points here.
One is that there’s no lack of prestige in “just drawing”. In all of advertising especially, it might be the closest thing to a noble pursuit.
Whatever the pitch, *you’re bringing things to life on paper*, whatever the reason.
Two, don’t let anyone ever try and lead you away from doing what you love simply because it doesn’t fit with their life view, or their perception of what success should be.
Their Ladder is not your Ladder and they should mind their own climbing methods.
Being content with what you do, being happy with it is is not a dirty proposition. I find that the people who are never content now, will never be content ever. What’s good for some is not necessarily good for others. Let them do them. You do you.
Some folks will just never be satisfied with anything, no matter what.
I myself, try to do the best I possibly can in every situation. And although I’m never truly satisfied with any artwork I do, always thinking I could have done better (that’s where I’M always reaching), I try my best.
And thus… I am content.

























